New Products
All the latest dog brands and new products lovingly curated by Underdog HQ all in one place.
Antos Cereal Rice Bone
This Antos Rice Bone Treat is made from rice protein and is low in fat, high in fibre, 100% natural and great for helping to clean and strengthen your dogs teeth. All natural vegetable based, natural dog chews. Gluten free, sugar...
£1.35
Collagen Chicken Rolls Medium
Delight your dog with these premium, 100% naturally delicious Collagen Chews by Rosewood. Collagen is an essential protein for all dogs! 100% natural collagen treats promote healthy joints, muscles, skin and coat helping to keep dogs of all ages fit...
£2.00
Buffalo Tripe Sticks
Buffalo Tripe Sticks are the highest quality steak meat chews sourced from Free Range Buffalo. 100% Grass-fed and Hormone Free. Buffalo products are high in Protein and a great Natural Dog Treat. Leaner and lower in saturated fat than Beef...
from £6.49
Antos Yak Snack Himalayan Dog Chew
Enjoyed for centuries by the people of the Himalayas, this 100% natural hard cheese is now available as a long lasting chew for dogs! Traditionally, these chews are made from yak and cow milk obtained from local farmers in the...
from £2.89
Split Antler Dog Chews
Highland Split Antler dog chew. Slightly softer than the original Highland Antler dog chew, this product already has the tastiest part of the antler exposed for a dog to enjoy. Available in three sizes. Suitable for puppies Low in fat Helps...
from £4.65
Cows Ears With Hair
Cows Ears With Hair PK3 - The Primal Range - It is widely believed that the hair helps to aid the natural worming process. Jr Pet Products delicious Air-Dried Cow Ears Dog Chew make for an irresistible treat for your dog. Long...
£9.99
£8.00
Origins Olive Branch Dog Treat
A 100% natural, long lasting dog chew made from the branches of olive trees. The trees are pruned periodically making this chew completely sustainable and eco-friendly. These dog chews are soaked in olive oil also which helps with a dog's...
from £5.99
Anco Empty Cow Hoof
Anco Empty Cow Hoof is a gluten free treats which are a great on their own or as a filler for your dog's favourite pate. 100% Natural..They're Naturally Better! NO Artificial Colourings NO Artificial Fragrances NO Artificial Flavours NO Preservatives NO...
£0.99
Anco Natural Rabbit Ears Dog Treat
The hair on the Rabbit Ears naturally aids the removal of any parasites from the intestinal tract. Air dried to preserve as many nutrients as possible. Key Benefits: Single source protein - 100% Rabbit Naturally gluten and grain free Rich in...
£0.50
Anco Naturals Chicken Feet
Chicken Feet - Contain Only 100% Chicken. Key Benefits: Single source protein - 100% Chicken Naturally gluten and grain free Rich in nutrients Air dried No artificial additives of any kind Nutritional AnalysisProtein 48.2%, Fat 34.3%, Ash 14.8%Any natural treat containing bone...
£0.40
Black Pudding Dog Treat Sticks
T.Forrest's long dried black pudding sausages are a wonderful treat for your dog. They are packed with over 70% of real meat, your dog will not be disappointed. They can be used as a treat or a reward.Monitor your pet...
£0.90
Puffed Chicken Feet
Paddock Farm Puffed Chicken Feet. 100% chicken, all natural. Key Benefits: Single source protein - 100% Chicken Naturally gluten and grain free Rich in nutrients Air dried No artificial additives of any kind Nutritional AnalysisProtein 48.2%, Fat 34.3%, Ash 14.8%Any natural...
£0.40
Earth Animal No Hide Chicken Dog Chew
Earth Animal No Hide Chicken Dog Chews offer a healthy, hand-rolled, sumptuous alternative to rawhide. These all-natural chews are made with 6 simple ingredients: brown rice flour, organic eggs, olive oil, banana, pineapple, and vegetable gelatine - with the delicious addition...
from £4.99
Yakers Dog Chew Strawberry and Apple
YAKERS find their origin in the hills of the Himalayas. Originally made for human consumption, they are still widely eaten by the Himalayan people and their dogs. Made using the same trusted recipe as The Original YAKERS, this pack contains...
£11.99
Anco Naturals Giant Bully Muscle Stick
Giant Bully Muscle Stick contain only 100% Beef NO Artificial Colourings NO Artificial Fragrances NO Artificial Flavours NO Preservatives NO Additives Gluten Free Treats 100% Natural..They're Naturally Better Nutritional Analysis Protein 69%, Fat 10%, Ash 2% This item can't be...
£2.10
Pure Chicken Coin
JR's Pure Chicken Coins for dogs are naturally healthy and totally irresistible, they’re very popular thanks to the fact they’re all 100% pure meat. JR's Pure Coins are easy to digest and are grain and gluten free, making them perfect for...
£0.60
£0.30
Groomi Tool Deshedding Pet Brush
The Groomi Tool is a fantastic shedding tool, suitable for Horses, Dogs, Cats and other furry friends! The Groomi is designed to remove dead hair, dirt and other nasties from your pets coat with total ease and complete comfort for...
£23.99
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SportPet High Bounce Smoothie Ball (1pk)
SPORTSPET High Bounce Ball 60mm Please note: The colour is selected randomly so therefore will vary and are sold individually. Celebrate Summer with a Special Edition SPOTSPET Summer SMOOTHIE High Bounce Ball (60mm). Fresh, Fruity, Vibrant colours, not only give...
£3.79
£3.00
Cheese Bubbles for Dogs
Like Quavers crisps but XLLL. These non-toxic bubbles for pets are infused with the rich and mouthwatering flavour of cheese, making playtime even more enjoyable for your furry friend. The delicious scent and taste of cheese will have your pet running, jumping,...
£5.00
Doughnut Flavoured Bubbles for Dogs
These non-toxic bubbles for pets are infused with the rich and mouthwatering flavour of doughnuts, making playtime even more enjoyable for your furry friend. The delicious scent and taste of cheese will have your pet running, jumping, and playing like never before....
£5.00
Iced Mint Bubbles for Dogs
These Iced Mint Flavoured Meaty Bubbles for Pets are the perfect treat for any pet who loves fresh and cool flavors. These bubbles offer a refreshing minty taste that will leave your pet feeling cool and satisfied. The scent is...
£5.00
Halloween Pumpkin Spiced Latte Bubbles for Dogs
These Limited Edition Pumpkin Spiced Latte Meaty Bubbles for Pets are the perfect treat for any pet who loves the cosy sweet flavours of autumn. The unique texture of the bubbles makes them perfect for pets who love to chew and...
£5.00
Surf & Turf Bites - Low Cal Training Treats (100g)
Denzel's soft, squishy bites are made from 100% natural ingredients, gently baked in the UK into tasty, bite-size treats. Don't worry they're low cal so perfect for training or on-the-go. Try the Surf & Turf bites to add some...
£2.90
Recycled Rough & Tough Narwhal
Some dogs believe in tough love. This is for them. A rough & tough toy that can withstand a chew and wrestle during playtime. Made from recycled materials, it reuses what’s already here, giving waste a second life while encouraging...
£11.50